IABのCOVID-19 が広告出稿にもたらした影響に関するレポートによると、2020年6月までに広告主の29％がプログラマティック購入を増加させると伝えています。この傾向は続くでしょうか? Index Exchange のアンドリュー・カッサーレイが IAB THEREに参加し、プログラマティック広告の将来について話します。
Read More at IAB Thereプレス
IAB There: COVID-19: 現在と将来におけるプログラマティック広告購入への影響
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